Making matters worse, the technology is evolving at lightning speeds, which does not bode well for businesses already behind the eight-ball when it comes to adoption. This is especially so for generative AI, which has received endless focus on the back of the hugely successful launch of ChatGPT. The public-facing version of the OpenAI tool reached 100 million users within two months1, making it one of the fastest-growing consumer applications in history2. It is one thing to hear the buzz about generative AI, however, and another to understand how it can best assist one’s business.
For that reason, this article will showcase the benefits of generative AI, highlight specific tools and solutions, and provide case studies of how AI assets are being used to drive game-changing digital transformation initiatives.
Generative AI is a branch of artificial intelligence based on ‘models’ of statistical probability and machine learning algorithms that can generate the likes of text, images and more. By simply asking questions or providing commands in the form of tasks, it can speed up, scale or improve existing processes for businesses.
Digital transformation is the process of using digital technologies to create new or modify existing business processes, culture and customer experiences. It is not just about going digital but reimagining how one does business and, in many cases, creating entirely new classes of businesses.
Generative AI is helping businesses unlock new capabilities in several ways including:
With the people, technology and expertise needed to inspire true digital transformation, Innovior has introduced various clients to the power of generative AI.
These are truly exciting times for businesses. Generative AI offers a rare opportunity to improve efficiencies, reduce costs and deliver exceptional customer service but it is not as easy as simply buying a product off the shelf. It is about creating solutions and that is where a quality technology partner comes into play. With countless tools hitting the market each week, our team is constantly using trial and error to determine the right mix of tools and design unique solutions that work best for individual organisations. Find out more about our Generative AI solutions.